The 1st ever curlfest contest invites the female curly hair population (12yrs & older) to “Do the Deva 3-Step” and write a paragraph about what they learned and how it changed their hair. Simply put, the Deva 3-Step is all that curly girls need to achieve healthy, bouncy, frizz-free and enviable hair:
Step I: Give you curls a “suds-free” cleanse with DevaCurl No-Poo. Forget those lather-producing detergents that dry out curls! No-Poo uses gentle botanical cleansers, providing healthy, frizz-free, lustrous curls.
The grand prize winner will win a trip to
The Deva Curly Girl Challenge starts today April 1st and will end on May 31st running exclusively on NaturallyCurly.com. Curl-challenged contestants will need to write a short paragraph about how doing the Deva 3-Step has changed their hair and include a photo of their hair before doing the Deva 3-Step and afterwards. The first 50 entries received will receive a signature “Are you Straight or Curly” Deva Curly t-shirt.
Dolls, being a ‘Curly Girl’ myself I’m so excited about this challenge and will follow the proceedings very closely – more updates to come!